It’s the entrepreneurial way to remain optimistic and find unique opportunities. That’s according to Big Ass Fans founder Carey Smith, who spoke at Inc.‘s Real Talk: Business Reboot streaming event on how to get your business through a downturn and remain positive in difficult times. “Don’t be a victim,” he advises.
Smith founded his company (which sells large fans) in 1999, and landed it on the Inc. 5000 list of fastest-growing companies 11 times, from 2007 to 2017. Smith grew Big Ass Fans into a multimillion-dollar enterprise through the heart of the 2008 downturn and ultimately sold it in 2017 for $500 million. Here’s his advice for how to push your business through an economic crisis.
