If You Can Honestly Say Yes to These 5 Questions, Your Emotional Intelligence Is Pretty Low

What do emotional intelligence (EQ) and leadership have in common? Everything. In its most stripped-down form, being emotionally intelligent means being an exceptional leader. Yet emotional intelligence may not come naturally for many. Sometimes it's easier to not deal with emotional matters at work, as confrontations can get ugly and dramatic. It's so much more convenient to sweep things under the rug. But this approach is also a recipe for disaster because it leads to more drama and more conflict....
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4 Money Management Tips for Entrepreneurs

Entrepreneurs are facing unprecedented levels of economic anxiety threatening to imperil their company’s financial stability. Numerous businesses around the world have shut down due to social distancing measures, with many likely to close permanently. Entrepreneurs and prospective startup owners seeking to avoid this fate need to manage their money carefully, as failing to carefully steward finances right now is a one-way ticket to bankruptcy. Don’t sit around and wait for financial salvation to miraculously appear. Instead, be proactive and take these steps to protect your company’s future....
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I help struggling small businesses in Kenya become profitable

Businesses in Kenya: Four years ago, James Muchangi was just another casual labourer working at construction sites and tilling farms in Karatina with a Sh. 250 daily pay. Although he had always wished to become an entrepreneur, James was convinced that it would take him years to save enough money to start a business. “I could not picture myself as a businessman. I’d failed to secure a place at the university after sitting for my KCSE and consequently, I feared that I would amount to nothing with my casual jobs,” she says....
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Your Emails Are 36 Percent More Likely to Get a Reply If You End Them This Way

As any salesperson, PR rep, or entrepreneur can tell you, the rate at which people open and respond to your emails can be the difference between accelerating your career and the pit of despair.  No wonder we all spend so much time obsessing about subject lines, exact phrasings, and crafting the perfect ask. But according to research from email software company Boomerang, there's one part of your messages you're probably not putting enough thought into -- your closing. ...
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How to Make Your Marketing Emails More Effective

How many promotional emails do you read every day? If you're like most people, it’s probably only a few if any, plucked out from the 50 you receive just within the early morning hours. This is the reality many brands face with email marketing: the challenge of standing out among the many emails their subscribers are inundated with daily. As a brand owner or marketer, the challenge of creating engaging emails that consistently perform well may seem impossible....
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The Busy Person’s Guide to Getting More (and Better) Sleep

Starting a business -- and managing a business through an economic downturn -- can mean working longer hours, experiencing greater stress. Which means not getting enough sleep. The National Institutes of Health estimates between 50 million to 70 million Americans suffer (whether they realize it or not) from chronic sleep deprivation. A lack of adequate sleep only increases the challenges of small-business ownership. Research shows sleep plays an important role in daily functioning: A lack of adequate sleep negatively affects mood, motivation, judgment, and your perception of events....
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How to Start a Side Hustle With Little or No Money

As we battle through the pandemic, so many of us are looking for additional sources of money, including starting our own side hustles. But how do you get started and do you need a lot of money to get one up and running? Join Entrepreneur's side hustle expert, Kim Perell, who will tell you the most profitable side hustles you can start right now — and how you can do it with little or no money. During this fast-paces session, you will learn:...
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Why I Encourage My Best Employees to Consider Outside Job Offers

Every day we get new reminders of just how tough the war for talent can be. It isn’t enough to attract the greatest employees — you have to retain them. That’s become a bigger challenge with “job hopping” on the rise. One survey found that 64% of workers, and 75% of those under the age of 34, believe frequently switching jobs will benefit their careers. Why, then, would I actively encourage even my best employees to pursue outside job offers? The answer is simple, if counterintuitive: It helps the business succeed. In my last job, as senior director at HubSpot, and now as CMO of G2 Crowd, I’ve not only encouraged my employees to look elsewhere but also told them that I keep an eye out for potential new jobs for myself as well. Ironically, all this helps me win — and quite often keep — terrific employees. Here’s why....
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A Top TED Speaker on the Most Important Leadership Skill Right Now

Shortly after George Floyd’s death, I contributed an article to Entrepreneur that told the story of what happened when I responded individually to 170 emails from members of my list. I had asked them how I could best show up for them during this tumultuous time. Based on how many of these folks took this opportunity not to ask for certain content, but to simply share their thoughts, I came to understand that what they most wanted was to feel heard. In the article, this led me to emphasize that the most important thing a leader can do right now is to show up with curiosity....
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Personal Financial Management

Personal Financial Management What is Financial planning? Financial Planning is an ongoing process to help you make sensible decisions about money that can help you achieve your goals in life. Financial planning is the long-term process of wisely managing your finances to help achieve your goals and dreams, while at the same time negotiating the financial barriers that inevitably arise in every stage of life. Remember, financial planning is a process, not a product. Importance of Financial Planning Income: It's possible to manage income more effectively through planning Capital: An increase in cash flow, can lead to an increase in capital Family Security: Providing for your family's financial security is an important part of the financial planning process Investment: A proper financial plan considers your personal circumstances, objectives, and risk tolerance. It acts as a guide in helping choose the right types of investments to fit your needs, personality, and goals. See more here PERSONAL FINANCIAL MANAGEMENT PRESENTATION SLIDES...
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How to Become a Brand, Not an Employee

When you’re an employee, you often think you’re expected to only do what you’re told, and you don’t always see your knowledge as valuable. The employee mindset doesn’t challenge leadership or other team members to enhance or create a new, innovative way to perform an existing process. When you have a branding mindset, on the other hand, you think of your expertise and knowledge like a product or service. Brands offer unique products or experiences that you can’t get anywhere else. It’s the same in the professional world: You have to go to work and provide expertise and unique experiences with your team members or clients that no one else offers. This personal branding can be experienced in the way you deliver your task, how you dress, or how you conduct yourself in meetings. People with a brand mindset present their best selves every day and constantly work to enhance their knowledge....
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How to Spy on Your Competitors Using the Facebook Ad Library

As the CEO of an ecommerce advertising agency, I can tell you that one of the first questions a smart agency will ask you is “Who are your biggest competitors?”  It’s a good question to get asked and even better when you actually know the answer. Knowing your competition is a crucial part of building and growing a business. But to really succeed in business, you can’t just know who your competitors are — you also have to know what they are doing and why. Knowing how other companies in your industry are reaching customers, positioning products and investing marketing dollars can be very valuable when building growth and marketing strategies to hack the content for your own business. ...
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