This is a story about Netflix and a very annoying problem.
The good news is that Netflix just announced a fix. The even better news is that no matter what kind of business you run, the Netflix decision offers an intriguing example that might well pay off for you, too.
First, the Netflix announcement.
I’ll bet you’ve endured the annoying problem we’re talking about, and to be clear it’s by no means unique to Netflix. It’s that sinking feeling you get when you realize you’re automatically paying every month for something you subscribed to long ago but never really use.
